Fora Soft·May 12Why Daily Active Users (DAU) Matter in 2026: From Forecast to Right-Sized ArchitectureKey takeaways
InBootcampbyAditya Raj·Oct 29, 2025Benchmark DAU/MAU ratios for B2B SaaS productsFor B2B SaaS products, a healthy DAU/MAU (Daily Active Users / Monthly Active Users) ratio typically falls between 10% and 20%. This means…
Katrina Collins·Sep 28, 2023The Significance of Daily Active Users (DAU) and the Keys to Its GrowthIn today’s data-driven digital landscape, success is often measured by metrics and key performance indicators (KPIs). One such crucial…
Joshua Kim·Jun 14, 2023[DA] It’s Harder than You Think to Extract DAU Separating New and Existing Users in BigQueryIn this article, I’m going to talk about how to extract DAU separating new users and existing users (or returning users) directly from…