Eric Jensen | Entrepreneur & Startup Founder·Nov 19, 2025What Every Marketer Should Know About Lookalike AudiencesHi, I’m Eric — startup founder and slightly obsessive Facebook Ads tinkerer. Over the last few years, I’ve been using lookalike audiences…
Yos Riady·Oct 9, 2025Web3 Lookalike Audiences: The New Growth Playbook for CryptoFor Web2 marketers, perfecting audience targeting became a science. For Web3 teams, the anonymous nature of the space can make user…
Devranjan·Apr 29, 2025🛒 Part II: Going Beyond MarTech —Propensity Score Matching to Decode Cart Abandonment cases
Roel Timmermans·Mar 21, 2025Look-Alike AudiencesThe Secret Weapon Smart Marketers Don’t Talk About Enough
Vinícius Ramos·Jan 22, 2025Mastering Similarity Metrics for Lookalike ModellingUnderstanding Similarity Metrics and Algorithms to build lookalike modelling workflows for Data Science.
Jean Ginzburg·Jul 25, 2024Meta Lookalike Audiences Changes in 2024Adapt Meta Lookalike Audiences in 2024. Learn strategies, use first-party data, and optimize ad targeting amidst privacy changes.
InScott D. ClarybyScott D. Clary·Jul 20, 2024Why Your Lookalike Audiences Aren’t Convertingnewsletter.scottdclary.com
August Severn·Apr 22, 2024Maximize Marketing with Lookalike Modeling: Comprehensive GuideWhat is Lookalike Modeling and How Does It Work?
Tolulade Ademisoye·Apr 15, 2024Introduction to Look-alike-Machine Learning ModellingIn Transactional & Marketing Email
Claudio Carvalhaes·Apr 13, 2024A Guide to Building a System for Generating Lookalike AudiencesCustomer acquisition platforms like Meta use lookalike audiences to make it easier for marketers to broaden their reach across the…
