Kat Saks·Apr 8, 2025From silos to synergy: The MadTech convergenceHow the rise of customer data is powering the evolution of the MarTech and AdTech landscape
Damitrias Mendoza·Dec 9, 2022Unintrusive Personalized Ads in MADTech & it’s Effects on User ExperienceOur capitalistic society is geared towards providing consumers with products that not only have to work but demand a satisfying experience…
Luigi A. Moretti·Nov 30, 2022Who is a Doctorpreneur, and does it make sense? A step-by-step analysis of a rising figureI am not surprised that several people smile when I define myself as a Doctorpreneur. However, I see solid reasons in support of this…A response icon1A response icon1
Inkpi6byKPI6·Jun 14, 2022Collective Power Advertising — Perché KPI6 vuole rivoluzionare il mondo MadTech?Rivoluzionare il MadTech offrendo ai brand il potere di scoprire il proprio pubblico senza violare la privacy degli utenti. Questa è la…
Jeff Kupietzky·May 24, 2021What’s the Difference Between MarTech and AdTech?There’s all this talk about the emergence of MadTech and how it can revolutionize the tools publishers and brands use to reach their…
Jeff Kupietzky·May 24, 2021What is MadTech?The term “MadTech” might evoke images of the AMC show, Mad Men, which illustrates a wild and untamed advertising industry of the 1950s.
Myntelligence·Apr 9, 2021DIESEL SELECTS TEADS STUDIO FOR ITS LATEST FULL-FUNNEL CAMPAIGN, RUN THROUGH MYNTELLIGENCE’S…Teads, The Global Media Platform, is pleased to announce the results of Diesel’s full-funnel WhenTogether campaign, planned through the…
InALTAVIA — MASSIVE BLOGbyGianluca Ruggiero·May 28, 2020Avoid MadTech madness: 3 rules to choose a marketing solutionMany SaaS marketing analytics tools are flawed at the core. Here’s how to identify them, before it’s too late
InCollider AcceleratorbyKatie Mills·Oct 18, 2017From One Accelerator To Another: The World Of MadTechEven if the vertical is entirely different, the main lessons to startup success remain consistent.
