Ian Bann·Nov 25, 2025How UK Universities Are Losing Visibility in AI OverviewsI have spent the past months auditing multiple UK university websites, and every assessment revealed the same pattern. Most universities…
Chris Huebner·Feb 21, 2024Does Higher Ed Have a Peacock Problem?I’ve long suspected those of us in higher ed have sold our signal short.
Chris Huebner·Oct 6, 20234 Ways to Bring Focus to Graduate Program MarketingWhat was once a bright spot during the pandemic is now facing a year-over-year enrollment decline amid an increased effort to boost…
Chris Huebner·Jun 21, 2023Growing N.C.’s Most Transfer-Friendly UniversityHow do you deliver and sustain a complete brand story? You balance the head and the heart.
Amit Sharma·Feb 20, 20236 Paid Advertising Tips to Attract International Students to Your UniversityAs universities strive to attract more international students, running paid campaigns has become an essential part of their marketing…