InWrite A CatalystbyTim Tech·21h agoThe CEO Couldn’t Finish the Burger. His Real Problem Is the Rent.McDonald’s shares have fallen sharply from their February high, and on September 23 the company pledged $8.5 billion to lower its own…
The Silent Markup·Nov 2How Does McDonald’s Make Money? ($10.4 Billion in Rent)Reading the McDonald’s franchise deal like a lease, using the company’s own 2025 annual report.
Michael William McCarthy·Oct 22Why didn’t I think of that?Do you ever wake up in the morning and read about someone becoming a billionaire just because they invented something that anyone could…A response icon1
Ink on the wall·Oct 21Burger King Introduces Hello Kitty Kids MealHamburger, chicken nuggets, drink, fries, applesauce: throw in a few Hello Kitty toys and you have a winning combination. Burger King is…
InILLUMINATIONbyXmars Zamri·Oct 17How One Vision Built the World’s Biggest Restaurant BrandConsistency in every corner: the standardization strategyA response icon1
