Tim King·Mar 11, 2025How to Unfuck Your AttentionWhy Your Brain is Under Siege (And How to Fight Back)
The Nussknacker Blog·Aug 19, 2024Next Best Action recommendations with Request Response processing: simplifiedBusiness scenarios can become increasingly complex, causing many problems for users and administrators. Our solution to simlify the system.
Jaime·Nov 13, 2023¿Que acción debo tomar ahora con mi cliente? — Modelo NBA (No 🏀)TL;DR: “En mi artículo, exploramos el fascinante mundo de los Modelos de Next Best Action (NBA) en el ámbito empresarial. Estos modelos…
Sule Pasin Hogburn·Nov 1, 2023Pharma’s Missed Opportunity: Maximizing the Impact of NBAThe pharmaceutical industry is changing fast. Traditional, product-driven strategies are being replaced by customer-focused approaches. A…
InAI AdvancesbyAbhijeet Talaulikar·Sep 28, 2023Next Best Action — Learning Optimal Policy for Maximizing Mortgage CollectionRefining marketing strategy using reinforcement learning (Part 3/3)
Abhijeet Talaulikar·Sep 21, 2023Next Best Action — Optimizing Long-term Marketing Communications using Markov Decision ProcessA reinforcement learning based approach for learning optimal policies (Part 2/3)
Abhijeet Talaulikar·Sep 14, 2023Synthetic Data — Generating Customer Journeys for Mortgage LifecycleCreating artificial customer events and actions in the home loan repayment tenure. The first step to building a Next-Best-Action model.
InCoinmonksbySandeep Banyal·Aug 1, 2023Real-time decisions using synthetic data in the Adobe Experience Platform.Decisioning is the most important characteristic of the Human Brain. The human brain takes decisions in nanoseconds in fact decisions are…
Mikey Maloney·Jun 1, 2023Snowplow and Snowflake: The Dynamic Duo for Next Best ActionIn today’s highly competitive business environment, providing exceptional customer experiences is essential for companies to succeed. One…
Aquiles La Grave·Apr 21, 2023The Science of What Comes NextI did something stupid this week, like an idiot I burnt my hand while cooking breakfast, not only should I have made better decisions, I…A response icon1A response icon1
