Michael J Mc Cusker - The Leadership Within·Aug 20, 2025Podcasting is More Than a Mic — It’s a MovementWhen I hit record on my very first podcast episode, I didn’t fully realise what I was stepping into. I thought I was just putting out…
James Moffitt·Jul 2, 2025Behind the Mic: The Extraordinary People I meet as a Podcast HostI am an introvert by nature so if you had told me that I would wind up hosting two podcasts I would have laughed. Me, host a podcast? No…A response icon1A response icon1
Jeremy Shapiro·May 3, 2024An Adventure in Podcast GuestingThese past few months, I’ve been guesting on dozens of podcasts and while it’s been a ton of fun, I’ve learned a few things along the way…
Cognosco Media, LLC·Apr 15, 2024Podcast Alchemy: Is Podcasting Worth It? (As a Guest or a Host)Podcasting is a low-cost way to market products and services, but the real cost is time. We analyze how effective these strategies tend to…
Cognosco Media, LLC·Apr 8, 2024Podcast Alchemy: Who is Helping Whom? Podcast Hosts, Guests, & AudiencesThere are multiple models used by podcasters to make money, not all of which are obvious to the guests and audience. It’s not as simple, or…
Cognosco Media, LLC·Mar 25, 2024Podcast Alchemy: How to Be a Great Podcast HostA few simple actions can turn a good podcast host into a great podcast host. On the other hand, not doing them can lessen the quality of…
Cognosco Media, LLC·Mar 18, 2024Podcast Alchemy: How to Be a Great Podcast GuestA few simple actions can turn a good podcast guest into a great podcast guest. On the other hand, not doing them can lessen the quality of…
Cognosco Media, LLC·Mar 4, 2024Podcast Alchemy: Creating the Perfect Podcast PitchPitching a podcast is both an art and a science. It requires succinctly conveying the value you offer, but packaged in a way that you can…
Cognosco Media, LLC·Feb 26, 2024Podcast Alchemy: The Philosophy of GuestingMany podcasts’ guests go into the show with the wrong attitude. It creates a bad experience for the audience and host and misses an…
