Yifang Xu·Oct 3, 2025Last month, I picked up Small Business for Dummies by Eric Tyson and Jim Schell to explore the…Understanding Profitability: ROS and ROE
Jesús·Aug 10, 2025ROE, ROA, and ROIC: The Three Ratios That Reveal a Company’s True QualityWhen evaluating a company, revenue growth might grab headlines, but profitability and capital efficiency determine whether a business is…A response icon1A response icon1
PCMA Convene·May 28, 2025How to Design for Return on EmotionFollow this research-backed blueprint to map out your event’s emotional journey.
PCMA Convene·May 26, 2025Using Emotional AI to Track Attendee Sentiment in Real TimeHow technology tools are helping organizers wrap their arms around participants’ emotional responses to their events.
PCMA Convene·May 23, 2025How to Navigate the ‘Sticky Spot’ of Measuring ROEEvent experts share their strategies for capturing audience feedback, including when, how, and what questions to ask.
PCMA Convene·May 21, 20255 Ways to Emotionally Engage AttendeesTo create bigger ROE (Return on Emotion), ‘think positive but impactful.’
PCMA Convene·May 19, 2025How CL 2025’s Puppy Park Drove Emotional EngagementSeveral shelter puppies who cuddled with PCMA Convening Leaders 2025 participants in Houston found forever homes. Here’s one of their…
PCMA Convene·May 16, 2025Why You Should Pay More Attention to ROEUnlike reg numbers and net revenue, participants’ emotional responses to an event aren’t black and white. But event organizers are finding…
Spike Dolomite·Jun 23, 2023The End of Roe, One Year LaterIt’s been one year since the Supreme Court overturned Roe v Wade. White Christian nationalists and women haters are the only ones…A response icon7A response icon7
Linda Salzer·May 26, 2023Fighting the Good Fight in the Post-Roe EraHere’s a perfect example of how sisterhood is powerful: Five women in the South Carolina State Senate, three Republicans, one Independent…
