InDigital GEMsbyGiulia A Moreira·4h agoThe Social Web Without Ads: Where Bluesky’s Revenue Could Come FromHow can Bluesky build a sustainable business without relying primarily on traditional advertising?
InBeecommercerbybeecommercer·6d agoMeta vs. TikTok Ads in 2026: Why Cheaper Clicks Don’t Always Mean Better GrowthAn analysis of nearly 629,000 advertising campaigns shows rising Meta spending, declining reported Sales ROAS and substantially cheaper…
Aditi Joshi·Aug 1Gen Z Buys on a Different Platform Than Where They Saw the Ad: Here’s What That Means for MarketersWhy traditional attribution is failing modern media buyers, and what ‘Platform Arbitrage’ means for your bottom line.
Pendul.ai·Sep 26, 2025Time-Saving Social Media Management Tips for Entrepreneurs with Limited ResourcesRunning a business as a solopreneur, startup founder, or small business owner often means wearing many hats — from product development to…
InWTF now?!byElliott Bledsoe·Jan 26, 2025WTF now?!: Monday 20–Sunday 26 January 2025My weekly reading round-up
Makarenko Roman·Jan 17, 2025What Are the Main Types of Digital Advertising?Digital advertising has evolved significantly, moving away from traditional billboards and TV ads to meeting people on platforms like…A response icon7A response icon7
Digital Marketing PTA·Dec 14, 2024Tame the Wild: A Guide to South African Social Media MarketingNavigating to the South African Social Media Jungle with Digital Marketing PTA
Rupanksha Srivastava·Nov 19, 2024Which Ad Format is Right for You — Text, Image, or Video?Not completely, but your ads success depends on the format you choose.A response icon1A response icon1
Rupanksha Srivastava·Nov 12, 2024Your Social Media Ad Success is Locked — We Have a Key to Unlock. Trust Me!I know you’ve tried the common things such as — targeting the right audience, crafting compelling copy, using eye-catching visuals, etc…
Siebert Mariën·Sep 7, 2024Bigger Phone Screen, Smaller Ad Space: The Safe Zone ParadoxHave you noticed that your smartphone screen seems to be getting bigger with every new model, yet the space available on social media for…