Ferdinand J. Ephrem·Oct 20Enhancing Social Media Engagement: Harnessing Predictive Models to Capture Attention and Drive…Predictive models can tell you, before you publish, which elements of a post will capture attention and which will be scrolled past. This…
Hannah Watson·Sep 25My Favorite Social Media App is Really Just an Interactive Scrapbook — InstagramInstagram has strayed away from the image of the ideal life and is now more like a personal scrapbook that is part of network culture.
Jim Katzaman·Aug 2Engaged Followers Are Your Real Growth StrategyStrong relationships build trust — and trust drives growth
SB News Room·Jun 22Can AI Improve Social Media Engagement? Strategies Small Businesses Should TryThere’s a sneaky myth going around: AI will either replace people or turn every social feed into a stream of identical, lifeless posts.
Tara·Jun 5“Born for Applause: The Human Need for Validation”What is the sound of one hand clapping?”A response icon18