InThe PubbyPhilip Mann-Montreal·Oct 26My project, my bookMy bio says that i have a book on the market called Dark Muse, and in fact I do. It’s a mix of orthodox Jewish life, a rewrite of the…A response icon2A response icon2
Andrei-Nicusor Covalescu·Oct 25How to Design a Referral Program That Actually Works: A 5-Step Guide for StartupsMost referral programs fail because they bolt a discount onto a product nobody talks about yet. Here’s how to pick the moment, the reward…
InStartup StashbyKalpi Prasad·Oct 12The Only Growth That Compounds Is the Kind You Can’t BuyPaid growth stops the moment you stop paying. Word of mouth keeps working while you sleep, gets cheaper over time, and can’t be purchased…
hootperch·Sep 29Over a Cuppa: “Go As a River” by Shelley Read. The Town Is Underwater. The Questions Are Not.Over a Cuppa is where HootPerch highlights books built for company. Not every good novel makes a good discussion. The ones that do tend to…
Alper Halici·Sep 24Can Your Users Explain Your Product in One Sentence?I can describe the app I built. I still don’t know how a user would describe it to a friend.
Aquib Ahmed·Aug 31Word of Mouth Is Free. Insider Status Is How You Print It.Scarcity and exclusivity aren’t just for luxury brands. Anyone can engineer them with nothing but a small group and a shared project.A response icon1A response icon1
Aquib Ahmed·Aug 29Word of Mouth Is Free. Game Mechanics Is How You Engineer It.How airlines, Duolingo, and Foursquare all learned to manufacture the same psychological lever, and get people talking for free.
Aquib Ahmed·Aug 29The Trip to Sirajganj That Became Our Best Pitch to InvestorsHow an hour on a bad road turned into the sharpest argument in our pitch deck.
Aquib Ahmed·Aug 27The Marketing Decision Everyone Gets BackwardWord of mouth still drives half of what people buy. Almost none of it happens where you’re looking for it.A response icon1A response icon1
Nexvolu·Aug 15The 83/29 Problem: Why Your Best Customers Never Refer AnyoneThe timing rules, scripts, and incentive math that turn happy customers into a sales channel
