PinnedInUX CollectivebyCynthia Marinakos·Oct 26, 2021The problem with “click here” and “learn more” links3 great ways to write helpful hyperlink text.A response icon6A response icon6
InBetter MarketingbyCynthia Marinakos·Oct 29Headings: a Marketer’s Most Overlooked Content ToolMake your information easy to scan and buy. Examples included.A response icon1A response icon1
InILLUMINATIONbyCynthia Marinakos·Jul 13Here’s how I design health service page content (and why)Piggyback on this template I use with health practitioners to make sure your content answers the right questions.A response icon1A response icon1
InILLUMINATIONbyCynthia Marinakos·Jun 5How jargon stops people from getting lifesaving health informationIncludes 5 common healthcare jargon phrases and a simple plain language technique to pressure test your words.A response icon1A response icon1
InILLUMINATIONbyCynthia Marinakos·May 231 in 5 website images fails your reader. Here’s what to do about it.Illustration by Cynthia Marinakos.A response icon1A response icon1
InILLUMINATIONbyCynthia Marinakos·May 8Plain language in health writing: how to meet the global standardEasy ways to meet the 4 principles so patients, carers, and families can find, understand, and use your information.A response icon1A response icon1
Cynthia Marinakos·Mar 9Stop Writing ‘Click here’ LinksVague links are risky for your reader: write descriptive links instead.A response icon1A response icon1
InPublishousbyCynthia Marinakos·Feb 5Want to Get Better at Something? Take Action ConsistentlyA rock climber's approachA response icon1A response icon1
InThe Writing CooperativebyCynthia Marinakos·Jan 30Ditch Your Ego to Write With More ImpactDiscover a few underrated writing techniques to connect more deeply with your readersA response icon1A response icon1
InPublishousbyCynthia Marinakos·Jan 19A Powerful Way Through Tough Change: Sit With the PainNumb the pain, and you numb the lightA response icon1A response icon1
