Medium

Sonia_Manchanda

Sonia_Manchanda

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Oct 21, 2025

Imagination Design

The art and (strategic) advantage of seeing beyond what exists.

Imagination Design

Sonia_Manchanda

·

Jul 5, 2025

Design and industry — responsibility, impact and sustainability.

Exploring the role of design in transforming and driving sustainable transformation across industry and society.

Design and industry — responsibility, impact and sustainability.

Sonia_Manchanda

·

Nov 8, 2020

Dare to make a fresh start!

Just maybe this is the right time, to introspect, challenge your assumptions, update your beliefs, roll up your sleeves and do something…

Dare to make a fresh start!

In

Spread Design and Innovation

by

Sonia_Manchanda

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Jun 13, 2019

Dreamcatching!

What if everything we do, all that we have was designed to inspire and empower us to live the life of our dreams!?!

Dreamcatching!

In

Spread Design and Innovation

by

Sonia_Manchanda

·

Apr 27, 2018

Design your Dream!

Stephen is fortunate to travel around the world with this parents. When he’s back home in Bangalore, he dreams about mixing up the ‘foreign…

Design your Dream!

Sonia_Manchanda

·

Nov 14, 2017

Time to be a dreamcatcher

A story doing the rounds is that of Sundar Pichai’s response in a letter to a seven year old girl in which he said — If you keep working…

Time to be a dreamcatcher

Sonia_Manchanda

·

Nov 8, 2017

The 100th Millet Monkey

A story about Cultural Innovation and Social Change — by Design!

The 100th Millet Monkey

Sonia_Manchanda

·

May 29, 2017

What is the key insight?

It is essential now more than ever before, to respond creatively and fast. But wait, take a step back — it’s not enough to just be…

What is the key insight?

Sonia_Manchanda

·

Oct 25, 2016

Adapt, survive, thrive and spread!

The NASSCOM Product Conclave (NPC) on 26th + 27th October 2016 in Bengaluru themed ‘Navigating Turbulent Times’ will see 2,500 + software…

Adapt, survive, thrive and spread!

Sonia_Manchanda

·

Sep 21, 2016

Good design is the best survival strategy for business. Ver 1.0

Sonia_Manchanda

Sonia_Manchanda

Designing transformational strategies, brands and experiences. Shaping cultures and change. As Founding Partner at spread.design

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