Audience
Hospitality marketing teams searching for a solution to grow revenue by understanding and targeting top-producing travel agencies
About Amadeus Agency360
Amadeus Agency360 is a specialized business intelligence solution that offers hotels detailed insights into global travel agency booking patterns, helping them better understand, target, and grow their agency business. By providing access to the world’s most comprehensive database of travel agent bookings from all four major global distribution systems, Agency360 allows hotels to analyze which agencies are booking their property, when, and at what rates. This forward-looking and historical data helps hotels identify top-producing agencies, monitor market share, and discover new business opportunities within the travel agent community. With intuitive dashboards and customizable reports, hotels can segment data by geographic region, agency, corporate account, and more, giving sales and marketing teams the tools they need to prioritize outreach and strengthen agency relationships.