Meta Pauses Ray-Ban Expansion

Benzinga

Meta Platforms paused international expansion of its Ray-Ban Display smart glasses due to limited supply and strong U.S. demand, with waitlists stretching into 2026, according to Reuters.

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00:00It's Benzinga, bringing Wall Street to Main Street

00:02Meta said Tuesday it paused international expansion of its Ray-Ban display glasses

00:06because of limited supply and strong demand in the United States, according to Reuters.

00:11The company had planned to launch the augmented reality glasses in the UK,

00:15France, Italy, and Canada early this year. Meta said it will prioritize fulfilling U.S.

00:21orders while reassessing international availability due to extremely limited inventory.

00:25The company said waitlists now extend into 2026 following strong interest since the product launched last fall.

00:32The Ray-Ban Meta glasses allow users to take photos, stream content, and interact with an AI assistant.

00:38Meta sold 15,000 units in its first quarter and captured 6% market share.

00:43The company announced new features for its glasses and Meta Neural Band wrist device

00:47at the annual Consumer Electronics Show in Las Vegas.

00:51For all things money, visit Benzinga.com.

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