We're thrilled to partner with Spotify Advertising as they launch the Spotify Ad Exchange. Advertisers can now seamlessly integrate Spotify into Display & Video 360's omnichannel campaigns, gaining easier access to high-quality inventory and Spotify's hyper-engaged audience, at scale. Get started: https://goo.gle/3Yh0XYC
Audio ads como la próxima frontera de las mayores innovaciones en paid media, mark My words
A very interesting partnership 👏👀
Fantastic news! The inventory granted to us, the advertisers, is expanding exponentially. Thank you!
Great development!
Amazing platform for audio listener
This is indeed a game-changer for the programmatic landscape. Integrating Spotify’s premium audio inventory into Display & Video 360 opens up powerful new pathways for brands to connect with highly engaged, intent-rich audiences in moments that matter. As a long-time digital marketer, I see this as a pivotal evolution—where data-driven targeting meets immersive storytelling at scale. The Spotify Ad Exchange will redefine omnichannel campaign effectiveness, enabling precision reach without compromising on quality.
this is a good move.
Exciting move
Digital Strategist at LTIMindtree | myselfanee.in | Ex-Accenture | Former Digital Team Lead at Keyline | Digital Marketing | Javascript | Python | Marketing Automation Consultant
1wAs a digital marketing professional, the partnership between Google Marketing Platform and Spotify Advertising is a welcome development. This collaboration presents exciting opportunities to leverage Spotify's extensive reach and unique audience insights within the Google Marketing Platform ecosystem. The integration should enable more streamlined, data-driven advertising campaigns, ultimately leading to improved targeting, personalization, and measurement for marketers. This could mean more innovative and engaging audio ad experiences for consumers.