Jim Anderson·Feb 19, 2021As Facebook and Australia Battle, Can Cooler Heads Prevail?It’s not too late to find middle ground
Jim Anderson·Feb 4, 2021Getting Impeached is Bad (But Losing Your Twitter Account is Worse)Having lost his MAGA-phone, former President Trump plots his next move
Jim Anderson·Jan 19, 2021Parler May Deserve Its Ban — But Who Comes Next?We shouldn’t outsource our hardest decisions to tech companies
Jim Anderson·Nov 24, 2020Here is What Social Media Users Share Without Actually ReadingIt’s not as common as you think
Jim Anderson·Nov 17, 2020Covid Coverage Trumps News About Election FraudPandemic coverage stays center stage as interest in the presidential election wanes.
Jim Anderson·Nov 10, 2020The Most Clicked-on Articles on Facebook Leading up to the Election Had Nothing to do With PoliticsThe 2020 presidential election may have been the most contentious political battle in American history, but you wouldn’t know it by…
Jim Anderson·Sep 11, 2020The Subscription Paradox: Grow Faster by Acquiring Fewer SubscribersIn an industry ripe with catch phrases, few lines generated more grimaces than “the pivot to paid.”
Jim Anderson·Aug 31, 2020The Tick Tock on Tik TokTikTok’s parent company ByteDance is reportedly close to a deal to sell its U.S. business. It’s a high-stakes negotiation, with a purchase…
Jim Anderson·Aug 30, 2018“Why Blockchain?”This morning SocialFlow made the public announcement of its Universal Attention Token, or UAT. But I won’t use this post to talk about the…
Jim Anderson·Aug 18, 201815% of Social Posts Generate 90% of ReachI’ve had a number of recent meetings with executives on the advertising buy side; most commonly from media buying agencies, but also CMOs…
