InAther Energybytarun mehta·Jan 13, 20212021 — Growing up!We wrote this as the new year message to our team members at Ather. On further reflection we realised that we would like our partners…A response icon3A response icon3
InAther Energybytarun mehta·Feb 5, 2020What we missed explaining during the launch of Ather 450XHint: it was about pricing.A response icon9A response icon9
InAther Energybytarun mehta·Apr 26, 2018It’s Alive! It’s Alive!After 4 years, 55 prototypes, 50K kms in on-road testing and over a million man hours the S340 is finally ready!A response icon11A response icon11
tarun mehta·Jul 2, 2017Determinate optimismI have been very inspired by Peter Thiel and his book ‘Zero to One’. Every reading of that book teaches me something new and often gives me…A response icon1A response icon1
tarun mehta·May 24, 2017Hiring at StartupsWe are in the middle of a significant hiring phase at Ather currently. As the product becomes more and more real the need to bring on more…A response icon2A response icon2
InAther Energybytarun mehta·Jan 21, 2017The roller-coaster that was 2016Last year had been a challenging one for all of us at Ather. This was the first time we were exposed to the practical challenges of…A response icon3A response icon3
InAther Energybytarun mehta·Oct 27, 2016Series B funding and moreOne of our big learnings over the last three years has been that at Ather we are not just building the S340 but we are participating in the…A response icon2A response icon2
InAther Energybytarun mehta·Feb 1, 2016Funding, clay models and a new design center!It’s been a great 2014 for Ather! Starting from a team consisting of just two, we have grown to seventeen now and the scooter has matured…A response icon1A response icon1
tarun mehta·Mar 22, 2014Uber — and why it’s a massive ideaunderstanding why a simple taxi company is finding such phenomenal success
