InKraftfulbyYana Welinder·Jul 13, 2020Everyone talks about the future of work, but what about the future of home?Lately, there’s been a lot of discussion about whether the pandemic has accelerated the remote work revolution. To me that discussion is…A response icon1A response icon1
InKraftfulbyYana Welinder·May 10, 2020Keep your eyes on the usersThe best way to power through the stress of running a startup in these crazy times is to focus on the problem you solve.
Yana Welinder·Mar 29, 2020Being a Toddler Mom CEO during a PandemicI’m a toddler mom CEO. It’s an identity I’ve suddenly had to come to terms with over the past few weeks while trying to do my job locked…A response icon3A response icon3
InKraftfulbyYana Welinder·Mar 9, 2020What can a start-up do about COVID-19?Lots of VCs are giving entrepreneurs advice about what they should do. Some of it is helpful, but often not tactical enough.
InKraftfulbyYana Welinder·Jan 28, 2020Announcing Kraftful’s Seed RoundWe kicked off 2020 by closing a $1M seed round to bring usability to the smart home.
InKraftfulbyYana Welinder·Jan 13, 2020The State of the Smart Home at CES 2020Last week, Kraftful was at CES to meet with customers and check out the latest innovation in connected products. It was a great show. Lots…
InKraftfulbyYana Welinder·Sep 16, 2019Last week, Kraftful was at IFA to meet with customers and check out the latest smart home…Most of our time was spent in meetings in backrooms. Those too were set up as nice cafes behind the booths, which is very different from…A response icon1A response icon1
InEntrepreneurship HandbookbyYana Welinder·Jul 22, 20194 Crucial Keys to Get Into Y CombinatorFor the past few weeks, we’ve been learning from the founders of Airbnb, Plaid, and other awesome YC companies over not-so-secret dinners…A response icon1A response icon1
InKraftfulbyYana Welinder·Jul 8, 2019Making Sense of Smart Home IntegrationsIt’s pretty convenient to be able to turn on your lights from your mobile phone before you walk in your front door. But what’s cooler is…