BLACK TO GRAY BACKGROUND COLOR BROWN TO TAN BACKGROUND COLOR NO BACKGROUND COLOR

SILVER/ GREEN/ BLUE/ BLUE/ BLUE/ BLUE/ BLUE/ BLUE/ BLUE/ BLUE/ VIOLET/ GOLD/ GOLD/ YELLOW/ YELLOW/ ORANGE/ RED/ ORANGE/ COPPER/ RED/ VIOLET/ VIOLET
TONE BLUE YELLOW BLUE PEARL VIOLET VIOLET VIOLET GREEN MAHOGANY VIOLET GOLD RED/VIOLET GOLD GOLD VIOLET MAUVE YELLOW YELLOW ORANGE ORANGE RED ORANGE RED GOLD/
ROSE ORANGE RED RED RED/RED VIOLET ROSE VIOLET VIOLET

LEVEL OF TITANIUM GREEN BLUE ASH VIOLET NATURAL PEARL MATTE NATURAL NATURAL ASH GOLD NEUTRAL VIOLET NATURAL GOLD GOLD GOLD GOLD WARM COPPER AUBURN/ COPPER RED GOLD/ COPPER COPPER RED RED RED RED VIOLET VIOLET VIOLET
NATURAL BROWN BLUE ASH CHOCOLATE BROWN GOLD WARM IRIDESCENT BEIGE GOLD GOLD AUBURN BROWN BROWN ROSE COPPER RED VIOLET ROSE VIOLET
DEPOSIT BLONDE
ACCENT

NEW!
07, 08, 09
10 and 010
ULTRA PALE shades 010T 010NA 010P 010N 010AG 010NB 010VG 010NW 010GI 010G 010WG 010GRo 010VV
Sparkling Wine
BLONDE have Platinum Marble Ivory Pearl Delicate Natural Misty Beige Caramel Cloud Baby Iced Piña Tahitian Sand Lemon Icing Honey Gold
Bonder Inside
Lavender Ice
& Bonder Inside Bonder Inside & Bonder Inside & Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside & Bonder Inside Bonder Inside Bonder Inside & Bonder Inside
the least
amount of
pigment

NEW!
LIGHT SHADES

9 to provide
the
VERY LIGHT 09T 09B 09NA 09P 09M 09N 09AG 09NB 09VG 09NW 09GI 09GB 09G 09AA 09RB 09GRo 09VRo 09V
BLONDE
lightest Chrome Sterling Mist Opal Glow Sand Dunes Café au Lait Glossy Greige Irish Crème Iridescence Cream Soda Hamptons Butter Cream Vanilla Crème Papaya Blush Blush Spritz Rosé Platinum Ice
levels of & Bonder Inside & Bonder Inside & Bonder Inside Bonder Inside Bonder Inside & Bonder Inside
deposit.

8
LIGHT 08T 08GN 08VB 08NA 08N 08VG 08GI 08GG 08WG 08C 08CR 08VRo 08V
BLONDE Silver Ivy Violet Frost Volcanic Mojave Gilded Taupe St. Barths Gold Dip Golden Apricot Cayenne Sunrise Rose Quartz Iridescent Quartz

NEW!
7
MEDIUM 07T 07VB 07NA 07P 07M 07NCh 07N 07AG 07NB 07NW 07GB 07G 07C 07CB 07GRo 07CC 07RR 07V
BLONDE Steel Violet Star Pewter Mother of Pearl Driftwood Fondue Mirage Smokey Beige Chestnut Milk Tea Butterscotch Saffron Curry Spicestone Golden Fizz Urban Fever Flame Crushed Amethyst
Bonder Inside Bonder Inside Bonder Inside

04, 05
6 and 06
DARK shades 06T 06GN 06ABn 06VB 06NA 06NCh 06N 06NB 06GI 06GB 06G 06GG 06WG 06AA 06CB 06RB 06CR 06R 06RR 06VRo
MEDIUM SHADES

BLONDE are Iron Moss Brown Smoke Violet Lagoon Granite Ganache
Bonder Inside
Moroccan Sand Brandy Tenerife Toffee St. Tropez Midas Touch Mango Bonfire Amber Glaze Cherry Cola Sunset Rocket Fire Blaze Mauve Rose
described
as
5 medium
LIGHT in their 05NA 05N 05NW 05G 05C 05CB 05RB 05CC 05RV 05V
BROWN level of Smoke Walnut Macchiato Caramel Chili Brownstone Manzanita Electric Shock Sangria Cosmic Violet
deposit.

4
MEDIUM 04ABn 04NA 04M 04NCh 04N 04NB 04WG 04CB 04RV 04VRo
BROWN Dark Roast Storm Cloud Smoked Cedar Dark Chocolate Chicory Maple Sun Tea Clove Cabernet Violet Rose
Bonder Inside

01, 02
3 and 03
DARK shades 03N 03NB 03NW 03G 03A 03RB 03R 03RV 03V
BROWN
DARK SHADES

contain Espresso Mocha Java Cocoa Bean Cinnamon Terra Cotta Mahogany Roxy Red Merlot Orchid
the
greatest
2 amount of
DARKEST pigment 02ABn 02M
BROWN
and Cool Ebony Midnight Ash
deepest
deposit.
1
BLACK 01B
Onyx

Pastels have different end results

depending on hair’s starting level.
PASTELS/KICKERS/CLEAR

For optimal results, use on the

following levels or above:
Silver Green & Pink: Level 9+ 000 Pastel Silver Pastel Aqua Blue Pastel Peach Pastel Pink
Peach: Level 8+ Crystal Clear Green
Aqua Blue: Level 7+ & Bonder Inside
Color Kickers are vibrant,
high-purity shades with no added
brown or background. These are
excellent additives to enhance Yellow Kicker Orange Kicker Red Kicker Violet Kicker
other Shades EQ Gloss formulas.
Clear adds more shine and can
be used alone or to dilute the The level of deposit and intensity in any Shades EQ formula can be adjusted Key Technology
intensity of any shade. or lightened by mixing lighter shades with darker shades or by diluting the formula Shade contains R5 red dye
with 000 Crystal Clear, 09, or 010 light level shades

SHADES EQ
THE HAIRCOLOR THAT THINKS IT’S A CONDITIONER
KEY: Shades available in both Shades EQ Gloss
& Shades EQ Bonder Inside outlined in pink
Shades available only in Shades EQ
Bonder Inside outlined in silver
SHADES EQ BONDER INSIDE
PATENT PENDING ACIDIC LIQUID TECHNOLOGY,
INFUSED WITH BONDER INSIDE FOR ADDED STRENGTH
MIXING AND PROCESSING
USAGE 20 MINUTE PROCESSING
BLACK TO GRAY BROWN TO TAN NO BACKGROUND
BACKGROUND COLOR BACKGROUND COLOR COLOR GLOSS, TONE, REFRESH,
Process for the full recommended time at room temperature.
CORRECT, ADD DIMENSION
SILVER/ BLUE/ BLUE/ BLUE/ BLUE/ BLUE/ RED/ VIOLET/ GOLD/ YELLOW/ GOLD/ VIOLET
BLUE VIOLET VIOLET MAHOGANY VIOLET GOLD VIOLET GOLD VIOLET YELLOW ORANGE ROSE VIOLET VIOLET
GOLD
GRAY BLENDING, RESISTANT
Process 15 minutes with plastic cap under a pre-heated warm dryer. Remove cap and cool for 5 minutes room temperature.
TITANIUM NATURAL PEARL NATURAL NATURAL ASH GOLD NEUTRAL VIOLET NATURAL GOLD GOLD WARM GOLD/ VIOLET VIOLET HAIR, MORE VIBRANT RESULTS
LEVEL OF BROWN GOLD
ASH CHOCOLATE GOLD WARM IRIDESCENT ROSE VIOLET
DEPOSIT BLONDE
Process for the full recommended time at room temperature.
LIGHTER COLOR DEPOSIT,

NEW!
• When less color deposit is desired, use Shades EQ Gloss or Shades EQ Bonder Inside 000 Crystal Clear in your formula
10 POROUS HAIR
010T 010NA 010P 010N 010AG 010NB 010VG 010NW 010GI 010G 010WG 010GRo 010VV
• When lighter color deposit is desired, use 09 or 010 level shades
ULTRA PALE
Platinum Marble Ivory Pearl Delicate Natural Misty Beige Caramel Cloud Baby Iced Piña Tahitian Sand Lemon Icing Honey Gold Sparkling Wine Lavender Ice
BLONDE Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside
MIXING

NEW!
• All shades are mixed in a 1:1 ratio of equal parts color:developer.
9 • Use only with Shades EQ Gloss Processing Solution or Processing Solution for Precision Application.
VERY LIGHT 09T 09P 09N 09AG 09GRo 09V
Chrome Opal Glow Café au Lait Glossy Greige Blush Spritz Platinum Ice
BLONDE Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside Bonder Inside • The level of deposit and intensity in any Shades EQ formula can be adjusted or lightened by mixing lighter shades with darker shades
or by diluting the formula with 000 Crystal Clear, Level 9, or Level 10 shades.

8
LIGHT
BLONDE
TYPES OF SHADES EQ
TRADITIONAL LEVEL SYSTEM BACKGROUNDS

NEW!
7
MEDIUM 07NCh 07AG 07GRo
BLONDE Fondue
Bonder Inside
Smokey Beige
Bonder Inside
Golden Fizz
Bonder Inside
LEVEL TONE UNDERTONE CORRECTIVE
Shades EQ Gloss has three distinct
10 Ultra Pale Blonde Pale Yellow Violet backgrounds for every salon need: black to
6 gray, brown to tan, and no background.
DARK 06NCh
Ganache
9 Very Light Blonde Yellow Violet
BLONDE
Bonder Inside
BLACK TO GRAY
8 Light Blonde Yellow/Orange Blue/Violet Provides the cool foundation
5 7 Medium Blonde Orange Blue
needed to diminish warmth
LIGHT
BROWN
6 Dark Blonde Red/Orange Blue Green BROWN TO TAN
Provides the foundation needed
4 5 Light Brown Red Green for balanced, natural results
MEDIUM 04NCh
BROWN Dark Chocolate
Bonder Inside 4 Medium Brown Red/Violet Yellow Green NO BACKGROUND
Pure reflect shades that provide
3 Dark Brown Violet vibrant, true-to-tone results

000
Crystal Clear
2 Darkest Brown Blue/Violet
Bonder Inside

1 Black Blue

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