Palo Alto Networks Completes Embrace Acquisition, Extending Leading Observability Platform with Innovative Digital Experience Monitoring

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Product
- - - Product Overview
      
      User-focused observability for mobile and web
      
      Powered by OpenTelemetry, Embrace provides real user monitoring across mobile and web to tie technical performance to end-user impact.
      View product overview
  - - Mobile RUM
      
      Performance Monitoring
      
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      Network insights
      
      User timeline insights
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      OpenTelemetry
      
      Metrics
      
      Dashboards
      
      User Journeys
      
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  - - Web RUM
      
      Core Web Vitals
      
      Exceptions & error grouping
      
      Session timelines
      
      Custom metrics & alerts
      
      Synthetic monitoring
    - AI
      
      Automated workflows
      
      MCP Server
      
      Insight & discovery
Solutions
- - - Use Cases
      Unify mobile and backend observability
      
      Solve client-side networking issues
      
      Full context across the user journey
      
      Streamline collaboration across teams
  - - Industries
      
      We work across all industries, including:
    - E-commerce & Retail
      
      Travel and Hospitality
      
      Media & Entertainment
      
      Gaming
Learn
- - - Featured Resource
      
      The AI and observability gap for frontend teams: 2026 research report from Embrace
      
      Mobile and web teams weigh in on AI readiness, observability maturity, and the barriers holding teams back
      View the report
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Palo Alto Networks Completes Embrace Acquisition, Extending Leading Observability Platform with Innovative Digital Experience Monitoring

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Mobile RUM

Mobile RUM
Performance Profiling
Troubleshooting
Mobile Network Insights
User Timeline Insights

Web RUM

Web RUM
Web Session Timelines
Custom Metrics and Alerts
Core Web Vitals
JavaScript Errors and Exceptions

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Selected Articles

How does an ANR work?
Introducing Embrace Web RUM: User-focused observability is now available across web and mobile
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How to instrument a React Native app to send OTel signals
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Enriching our user insights tools with more data, filters, and context
Sending metrics to third-party platforms with Embrace’s Data Destinations
Best practices for monitoring network conditions in mobile

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