Mcluhan Quotes

“Once I was a scuba diver in the sea of words. Now I zip along the surface like a guy on a Jet Ski.”
― Guy Billout

“Or maybe that’s what it’s all about: this religion’s substance is its lack of substance.

In McLuhanesque terms, the medium is the message. Some people might find that cool.”

“McLuhanesque?”

“Hey, look, even I read a book now and then,” Ayumi protested. “McLuhan was ahead of his time. He was so popular for a while that people tend not to take him seriously, but what he had to say was right.”

“In other words, the package itself is the contents. Is that it?”

“Exactly. The characteristics of the package determine the nature of the contents, not the other way around.”
― Haruki Murakami, 1Q84

“Most scrolls in the ancient world were between twenty and thirty feet long. Much longer and they were hard to handle. In fact, texts were written to accommodate this general standard of length, once again illustrating the inseparability of medium and message.”
― Timothy Beal, The Rise and Fall of the Bible: The Unexpected History of an Accidental Book

“I met Ming at an old run-down bistro in Santa Monica. My friend had been writing her great McLuhanesque horror film for the last nine years—"The Medium Is the Monster." Each time she finished a draft the technology changed and so over the years Ming had developed a hatred of youth and trends that I found immensely comforting.”
― Lexi Freiman, The Book of Ayn