Blog
The Structured Playbook for Ramping Up Digital Marketing
How to Build a Customer Feedback Engine with Enquire CEO Matt Bahr
The Ebbs and Flows of Scaling a Startup with Loop CEO Jonathan Poma
The Case for DTC Customization with Prose Co-Founder Paul Michaux
How to Leverage Sustainability to Drive Revenue Growth
How to Scale a DTC Growth Agency with Common Thread’s Taylor Holiday
Building Web3-Enabled Commerce Engines with Novel CEO Roger Beaman
The Future of Unified Commerce with Violet CEO Brandon Schulz
Unlocking Brand Design & Development with Doris Dev’s Justin Seidenfeld
Why Shogun Built a "Head" for "Headless" with Co-Founder Nick Raushenbush
Leveraging Reviews as a Growth Engine with Junip CEO Stuart Arsenault
Tactical Lessons from Scaling HelloFresh with CEO Dominik Richter
The Next-Gen Operating System for CPG with Cresicor CEO Alex Whatley
The Taika Playbook: Designing Custom R&D Engines
Influencer Marketing & Gen-Z Community with TBH CEO Elena Guberman
MuteSix Field Guide: How to Unlock Your Brand’s Optimal Ad Strategy
Cutting Acquisition Costs and Democratizing Data with Disco's Conner Sherline
Headless Upgrades and Category Dominance with Builder’s Steve Sewell
How to Build a Luxury DTC Brand with Last Crumb CEO Matt Jung
GTM Tools and Driving Reliable Revenue with ShipBob’s Casey Armstrong
Leveraging Automation and Socializing Stacks with Alloy CEO Sara Du
Loyalty Trends and DTC Referral Flywheels with Smile CEO Mike Rossi
Angel Investing, Growth Tactics, and eComm Stacks with James Beshara
Networking Flywheels and Flexible Financing with Settle CEO Alek Koenig
Designing Zero to One Growth Funnels with Julian Shapiro
Jeff Chang on Growth Funnels, Acquisition Playbooks, and Rapid Testing
Sahil Bloom on Content Strategy, Brand Voice, and Audience Growth
Data Paralysis and DTC Growth Levers with Source Medium’s Feifan Wang
11 Best Shopify AI Tools (Tested & Reviewed)
12 Creatify Alternatives That Make Better Ads - Here's #1
5.0 rating
Trusted by 1288+ brands with $10B+ revenueTrusted by 1288+ brands
531K+ views on YouTube (as a B2B company)531K+ views on YouTube (as a B2B company)
5.0 rating
Trusted by 1288+ brands with $10B+ revenueTrusted by 1288+ brands
531K+ views on YouTube (as a B2B company)531K+ views on YouTube (as a B2B company)

ridge ($100M+ revenue)
407K followers


m.arissa x glowrecipe
2.4M followers

immi
204K followers
How it works
How it works
- 1. Turn your assets into legosIcon looks at your asset library & tags video scenes + images (e.g. "unboxing"). Tagged assets are lego blocks for making ads.
- 2. Create ads with AdGPTUse AdGPT to create video + static ads that are 80-99% complete. Video ads have matching clips for every scene.
- 3. Edit with AdCut & KanvaUse AdCut & Kanva to edit your 80-99% complete AdGPT ads until you're happy.
AdGPT Workflows
- Make me an adSave time by doing nothing & getting ads from Icon.
- Ad from promptSave time by creating ads from briefs with matching assets.
- Clone competitor adSave time by cloning winning ads from top brands.
- B-roll cuttingSave time by cutting in B-roll on your talking head videos.
- Long form to adSave time by turning reviews & interviews into ads.
- Ad from voiceoverSave time by creating an ad from a voiceover.
Us vs. them
Just $399/month for 10 products. Replaces $2K-$30K/month. No one else comes close.
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100% money-back guarantee | |||
Scriptwriting + creative briefs | |||
Audience research | |||
Video ads (create + edit) | |||
Static ads (create + edit) | |||
Creative storage | |||
Asset tagging & splitting | |||
Lip-synced UGC videos | |||
Creative analytics | |||
Competitor ad spying | |||
Ad Manager upload | |||
Text or image-to-video | |||
Made for ads | |||
Tier 1 investors | |||
Tier 1 engineering team | |||
7 day work week |
Products
Just $399/month for 10 products. Replaces $2K-$30K/month. 100% money-back guarantee.
- AdGPTSave time creating ads (think ChatGPT for ads).Replaces ChatGPT ($20/month), Claude ($20/month)
- AdCutSave time editing video ads (think CapCut for ads).Replaces CapCut ($9.99/month), Premiere ($54.99/month)
- Audience ResearchSave time researching & tracking audiences.(and help AdGPT write ads that match your audience's voice)Replaces tedious work ($2K+/month)
- Creative LibrarySave time by splitting & tagging assets with AI.Replaces Frame.io ($1K-$20K+/month), Air ($600-$5K+/month), Recharm ($500-$3K+/month)
- UGC CreatorsSave time & money with AI-generated UGC.Replaces Arcads, MakeUGC ($119+/month), Billo ($99+/video)
- Creative AnalyticsSave money with creative analytics.Replaces Motion ($1K-$10K+/month depending on adspend)
- AdspySave time with AI-powered ad cloning.Replaces Foreplay ($99/month + $20/user + $50/tracked competitor)
- KanvaSave time creating static ads (think Canva for ads).Replaces AdCreative.ai ($599/month), Canva ($10/user/month)
- Ads ManagerSave time with ad manager auto-upload.Replaces AdManage.ai ($1.3K/month), Adscook ($399-$2K/month)
- ZoraSave time & money with AI-generated videos (think Sora for ads).Replaces Sora ($200/month)

"We went from spending hours making each ad to building entire campaigns in minutes. Icon helps us shape perfect creatives at incredible speed."

Ron Shah
CEO, Obvi
$100M+ revenue

"Going from script to finished ads was overly complex. Icon streamlined the process from scriptwriting to ad creation with a few clicks."

Ray Lee
CEO, Raycon
$100M+ revenue

"Our creative team was drowning in repetitive work. Icon transformed our workflow - now we can focus on strategy while they handle the rest."

Marco Staal
CEO, 222 Creative
100+ clients with $10B+ revenue

"We went from spending hours making each ad to building entire campaigns in minutes. Icon helps us shape perfect creatives at incredible speed."

Ron Shah
CEO, Obvi
$100M+ revenue

"Going from script to finished ads was overly complex. Icon streamlined the process from scriptwriting to ad creation with a few clicks."

Ray Lee
CEO, Raycon
$100M+ revenue

"We went from spending hours making each ad to building entire campaigns in minutes. Icon helps us shape perfect creatives at incredible speed."

Ron Shah
CEO, Obvi
$100M+ revenue
Story
Hi, I'm Kennan!
Thank you for reading this. My life has been a journey full of ups & downs & I’m grateful to be here.
I grew up in Portland, Oregon & found school extremely boring. I slept through every class because of this. If I'm being real, no one expected me to go anywhere (I ranked top 200 in NA out of 10M+ in League of Legends though).
This all changed when I was 18. I had a big wakeup call & had to start supporting myself.
I started skipping class to code 100 hours a week & combined with my hate for school, I dropped out after 1 year to join Pinterest as an engineer. Pinterest paid very well, but was very boring.
After too long of this, I started my 1st company, Skio, & got into Y Combinator (S20). I did badly during the batch & had to pivot. Thankfully, post-pivot Skio killed it.
Today, Skio is the #1 subscription management software for brands on Shopify with 1000+ brands (Liquid I.V., Milk Bar, Polaroid, Barstool, Unilever, KraveBeauty, Boba Tea Protein), $15M+ ARR & profitable ($8.4M seed), & an amazing team of 60.
All these up-and-down adventures led to Icon. Icon is the culmination of every lesson I've learned (I made many stupid mistakes) in these 10 years of grinding.
Thank you from the bottom of my heart to our customers, my team, our investors, & anyone reading this. I have no life and work 7 days a week: feel free to reach out any time at [email protected].
Team
Our engineering team (from Google, Facebook, Pinterest) is by far the best in the space. 7 day work week.
Agency Directory
Get clients for your agency. We get 1M+ monthly views from brands looking for more creative volume.
Explore more
Ready to plan, create, & run 1000s of winning ads end-to-end?
(and get 10 products for just $399/month, replaces $2K-$30K/month)
5.0 rating
Trusted by 1288+ brands with $10B+ revenueTrusted by 1288+ brands
531K+ views on YouTube (as a B2B company)531K+ views on YouTube (as a B2B company)

Icon: The AI Admaker
5.01288+ happy brands
Plan, create, & run 1000s of winning ads end-to-end.
✅Save 60% (4 spots, ends 4/25)
Try Icon risk-free (100% money-back guarantee).