I lead a team of 7 designers at one of Europe's major banks. Before that, I ran my own design agency for 8 years, working with 40+ clients across three continents. I've built data visualization tools, shipped banking products, and spent 15+ years watching this industry evolve from Photoshop mockups to AI-generated prototypes.

These days, I write about what nobody in design leadership wants to say out loud — that the job is changing faster than we are, that most of us in the 35-45 bracket are quietly questioning everything, and that there's no playbook for what comes next.

I publish in UX Collective. I mentor designers on Designlab and ADPList. I'm a Toptal-vetted senior designer, though I spend more time in spreadsheets and stakeholder meetings than in Figma lately.

If any of this resonates, my articles are a good place to start. If you want to talk, I'm reachable at vlad@derdeicea.com.