InMarketing in the Age of DigitalbyShiv Menon·Oct 25Adidas Went on a World Cup Bulk. Did It Pay Off?Every four years, football fans argue about who won the World Cup. Marketers argue about who won it off the pitch. In 2026, my pick is…
Irene Natoli·Oct 6Anthony Edwards and the Business of NostalgiaNostalgia has a new face. Anthony Edwards is building a mythology somewhere between the past and the present.
Giana·Sep 21The Bad Timeline: Who the Fuck Approved These Ads?Well, it seems that advertising and marketing campaigns in the bad timeline keep testing consumers to see if we have just given up and will…
picturesque9999·Sep 5Athleisure is the staple of the work-obsessed individual’s daily wardrobe [608]Introduction
Cross-Border Patent Firm·Jul 28Think You Know Nike and Adidas? Think Again.Their Biggest Competition May Be in Intellectual Property.