Anila@OpsBridge.io·Jan 22Diagnosis Before Fix, Part 1: Why Execution Problems Keep RepeatingThere’s a moment many leaders recognize, even if they don’t talk about it openly.A response icon1
Scott Brown·Jan 14, 2021Category Creation: A Marketing Strategy for Long-Term Differentiation | Sapphire VenturesIn the early 2000s, Brian Halligan and Dharmesh Shah created a suite of software tools for marketing and sales. By 2012, their team had…A response icon1
Scott Brown·Dec 16, 20205 Insights Startup CMOs Should Know About Analyst Relations | Sapphire VenturesIn this year’s iteration of Sapphire’s annual CIO Innovation Index survey , enterprise leaders again reported that industry analysts were…
Rico Mallozzi·May 8, 2020How to Build a Prospect Risk Assessment Model for Q2 and Beyond | Sapphire VenturesIn our recent post on ways B2B companies can build revenue resiliency, we wrote about the importance of rigorously assessing the risk of…
