Samu Nuikka·2d agoIf I put another $40k/mo into this channel, does my brand grow profitably?By Samu Nuikka, Performance Creative Strategist
Believe Creatives·5d agoMeta Ad Creative in 2027: Andromeda and CreativeShort answer. On Meta, the targeting is mostly done by the system now, so the creative is the lever you still control. Meta’s own guidance…
Regina | Nano-Coatings·Sep 29After the Collar Ships, Who Keeps the Customer?A buyer stops at the booth. He turns the collar over in his hand, checks the clasp, and asks the only question that matters to him right…
Abhishek Pinninti·Sep 25ONE BUDGET, THREE PLATFORMSWe built Bach AI to find revenue leaks inside Meta ad accounts. It did that well. It was also the wrong product, and the way we found out…
Abhishek Pinninti·Sep 4Your Ad Accounts Are Grading Their Own HomeworkWhy platform ROAS and business performance stopped being the same number, and the 14-day test that tells you which one to trust.
Shgpark·Sep 2From Scarcity to Checkout: An Owala CRO TeardownOwala’s growth over the past two years is one of the standout stories in ecommerce drinkware. Between January and August 2024 alone, the…
💻 Octavian Contis | oContis Studio·Aug 17Shopify ROAS vs Profitability: Why 4x Return on Ad Spend Can Still Lose MoneyOriginally published on Liquid Based by oContis Studio
CX Ops Lab·Aug 15Not Every Return Belongs Back in Sellable InventoryA returned unit shows up on the intake shelf. It looks fine. The box is a little dented, but the product inside seems untouched. Someone on…
Inmonochrome.digitalbyJohnny Bou Malhab·Aug 13Your Shopify store can be private and still rank on GoogleMost ways of hiding prices quietly cost you every bit of search traffic you had. There is a version that doesn’t, and it starts by gating…
Akin S.·Aug 11Arius One Alternative: A Comparison From the Competitor That’s In StockIf you’re thinking about preordering the Arius One, the real questions are about the wait and the salt routine. And full disclosure, I work…
