Riddhima Shah·Aug 21Cast(e) by designShaadi.com digitises arranged marriage in India through an architecture that treats caste and sub‑caste as basic filters, entrenching…
Adil Sayyed·Aug 16The Archive Before the Story: How echos above Is Building India’s Most Considered Sneaker BrandA Chennai label named its first shoe after British football culture. What happened inside the design folder tells you everything about what…
Janak Mistry·Jun 17Ingenuity through constraintOne of my favourite examples of frugal ingenuity in design and engineering is the retrofitted Tractor Mounted on a Combine Harvesters…
Adil Sayyed·Mar 4How Nicobar Built 26 Stores Without Raising a Single RupeeThe unlikely story of a bootstrapped Indian lifestyle brand that’s rewriting the rules of premium retailA response icon1
Altacit Global·Dec 15, 2025Fashion or Misappropriation?The Legal and Ethical Quandary of Using Traditional Indian Designs in Global Luxury
