Lorraine Ball·Nov 27, 2024I’m Not Giving Up My LinkedIn HabitHi, I’m Lorraine, and I have a confession to make. I’m a LinkedIn networking junkie. But unlike other habits, I’m not looking for a 12-step…
InDitch the GrindbyLorraine Ball·Nov 7, 2024WHAT IS THE RIGHT PRICE?Most small business owners struggle with this question, because they confuse the cost of producing the product with the value it brings to…
Lorraine Ball·Sep 8, 2024Build Authority to Build SalesBefore someone will hire you, they need to believe you can do the job. As a coach or a consultant one way to do this is to demonstrate your…
InLong. Sweet. Valuable.byLorraine Ball·Jul 5, 2024What Will You Call Your Rose?According to Shakespeare, A Rose by Any Other Name Would Smell as Sweet. Does the same hold true for companies? Would Nike have the same…
Lorraine Ball·Jun 30, 2024Stretch Your BrainTake a look at the picture below. Do you know what it is? “Of course,” you respond. “It’s a dot!” But what else could it be?
InRead or Die!byLorraine Ball·Jun 18, 2024Activity vs ProductivityWhen it comes to marketing, it’s easy to focus on activity. Just create a list of tasks and check them off as you complete them:
Lorraine Ball·Jun 7, 2024Email vs Social MediaWhen you want to share something important with your audience, and the big question is, how do you go about it? When I started my marketing…
InDitch the GrindbyLorraine Ball·Jun 4, 2024More than 1,000 ConversationsIf you had told me fifteen years ago, when I was running around recording conversations on my iPhone that I would still be doing it a…A response icon1A response icon1
InWake. Write. Win.byLorraine Ball·May 30, 2024What You Missed this MonthEveryone has a little FOMO ( fear of missing out). We want to be in the know on every trending topic, every interesting meme or joke…
InRead or Die!byLorraine Ball·May 28, 2024Is Your Brand a Rotten AppleWhen asked about their branding style, I often hear business owners say they “want to look like Apple.” They admire the clean, sleek…