Arima·Oct 27Campaign Chemistry: Goodway Group and Arima on the market missing from customer dataPublished by Campaign US on October 1, 2026. A Campaign Chemistry podcast episode presented by Goodway Group.
Arima·Oct 19Goodway Group Partners With Arima to Bring Synthetic Data to Retail, CPG and QSR BrandsSynthetic populations help brands see buyers outside their CRM and test incrementality without going dark in live markets.