Eli Simon·Aug 26, 2025Eli’s Thoughts 8.25: Marketers can lead AI into the Enterprise with Clean RoomsHappy Monday! Before I get started, we will be hosting a Happy Hour at AdWeek NY on October 7th in NYC. RSVP here, I’d love to see you now…
martino.agostini·Dec 8, 2024Retail Media Advertising: How E-Commerce is Becoming AdTech’s Next FrontierRetail media networks (RMNs) are revolutionizing the advertising landscape, emerging as a solution to the challenges faced by traditional…A response icon1
Blaksolvent News·Oct 23, 2024Blaksolvent News: Navigating the Q4 Chaos — Strategies, Trends, and Power PlaysQ4 Intel — Blacksolvent’s Pulse on Business & Marketing October 23, 2024
Tom Liou·Oct 2, 2024【91APP】RMN 3.0 革新未來行銷策略透過 91APP 的 Jooii 跟 AD2 零售媒體聯播網的合作，品牌方可以探索一群人的 Persona，找出一包受眾。達成「標籤找人，然後人找商品」也就是說最後一里的 Retargeting 轉換，品牌方投廣也不一定需要透過用 Facebook、Google 後台的方式做再
Tom Liou·Oct 2, 2024【Family ADS】建立更緊密的通路及品牌新關係我們全家做 RMN 的理由是，我們也希望做到的是「品牌有利、通路有利、顧客也有利」，也就是說顧客拿到好的情報 對的情報 他需要的情報；那品牌端可以賣更好業績也更棒；那通路商除了賺到撮合消費者＋商品的交易財，再進一步賺到廣告財。A response icon1
