Dennis Francis·Oct 30How Cialdini’s Unity Principle Turns Cold Outreach Into a ConversationA diagnostic question and one verified shared detail can move a prospect from guarded to leaning inA response icon1
Dennis Francis·Oct 29Why the Exact Number Beats the Round OneCialdini’s authority principle runs on specificity, and your customer reviews are the proof
Buyer Instinct·Oct 20The Missing Step Between a Successful Sales Demo and a Buying DecisionWhy positive buyer feedback isn’t enough to move B2B opportunities forward, and how to build a practical post-demo decision process.
Tom Mallens·Sep 22Coffee Ain’t Only for ClosersContinuing on Glengarry Glen Ross theme*, this one’s for anyone that wants to improve their closing.
