Audience
E-commerce and SaaS companies with repetitive, transactional customer support volumes
About Hay
Hay is a source-available AI customer service platform for e-commerce and SaaS teams where AI resolutions are bundled into a flat monthly fee, not charged per-resolution on top of your helpdesk. Your AI gets better, your bill stays flat.
Built on the Model Context Protocol (MCP), Hay connects AI reasoning to real business system actions: processing refunds via Shopify, creating tickets in Zendesk, updating records in HubSpot, and more. The architecture separates the reasoning layer from action execution, with confidence scoring and two-stage validation on destructive operations.
Playbooks are configured in plain language, not visual flow builders.
Full source code is available for audit under the Hay Community Licence v1.0 (source-available, not OSI-approved open source).
EU-hosted managed service. Self-hosted option available.
Channels: WhatsApp, Instagram, web chat, email. Multilingual.
Bundled pricing from €50/month. 30-day free trial. No credit card required.
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Pricing
Starting Price:
€50/month
Pricing Details:
30-day free trial. No credit card required.
Free Trial:
Free Trial available.
Integrations
Company Information
Hay.chat
Founded: 2025
Portugal
hay.chat
Videos and Screen Captures
Your Hay.chat dashboard lets you track active agents, conversation volume, resolution rates, and top-performing agent analytics.
Other Useful Business Software
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Gemini Enterprise Agent Platform is Google Cloud's comprehensive platform for developers to build, scale, govern, and optimize agents and models. Choose from Google's most advanced models and third-party models like Anthropic's Claude Model Family.
Product Details
Platforms Supported
Cloud
Training
Documentation
Live Online
Support
Online
Hay Frequently Asked Questions
Q: What kinds of users and organization types does Hay work with?
Hay works with these users and organization types: Mid Size Business, Small Business, Enterprise, Freelance, Nonprofit, Government, and Startup.
Q: What languages does Hay support in their product?
Hay supports these languages: Arabic, Bulgarian, Catalan, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, Georgian, German, Greek, Hungarian, Icelandic, Irish, Italian, Latvian, Lithuanian, Macedonian, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovak, Slovenian, Spanish, Swedish , Turkish, Ukrainian.
Q: What kind of support options does Hay offer?
Hay offers support via online.
Q: What other applications or services does Hay integrate with?
Hay integrates with: HubSpot CRM, Magento, Shopify, Stripe, WhatsApp, WooCommerce, and Zendesk.
Q: What type of training does Hay provide?
Hay provides training in the form of documentation and live online.
Q: Does Hay offer a free trial?
Yes, Hay offers a free trial.
Q: How much does Hay cost?
Pricing for Hay starts at €50/month.
Q: What pricing for support is available for Hay?
Hay offers support included with purchase.
Hay Product Features
Chatbot
Context and Coherence
Supported
Human Takeover
Supported
Natural Language Processing
Supported
Payment Integration
Supported
Reporting / Analytics
Supported
Sentiment Analysis
Supported
Social Media Integration
Supported
Call to Action
Not Supported
Inline Media / Videos
Not Supported
Machine Learning
Not Supported
Prediction
Not Supported
Ready-made Templates
Not Supported
