Audience
Mid-sized to large organizations that want to improve customer experience and engagement
About Salesforce Marketing Cloud Personalization
Personalize every customer experience with AI and real-time data to optimize conversions and reduce costs.
Treat every customer as an individual and drive ROI across your marketing programs with our personalization engine.
Create personalized experiences with machine learning and AI. Customize everything, from webpages to in-app experiences, product recommendations, content, and more. Tailor each customer experience for driving a specific KPI, from acquisition to customer retention, using a mixture of real-time user behavior and historical customer data. Improve page personalization with machine learning, informing CTAs like banners or pop-ups. You can even target and test at the speed your customers are browsing, with personalization decisions happening in milliseconds.
Use AI to synthesize in-the-moment intent data and past business engagements to identify customer affinities, interests, and preferences.
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Integrations
Company Information
Salesforce
Founded: 1999
United States
www.salesforce.com/products/marketing-personalization/
Videos and Screen Captures
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Product Details
Platforms Supported
Cloud
Training
Documentation
Live Online
Webinars
In Person
Support
Phone Support
Online
Salesforce Marketing Cloud Personalization Frequently Asked Questions
Q: What kinds of users and organization types does Salesforce Marketing Cloud Personalization work with?
Salesforce Marketing Cloud Personalization works with these users and organization types: Mid Size Business, Small Business, Enterprise, Freelance, Nonprofit, Government, and Startup.
Q: What languages does Salesforce Marketing Cloud Personalization support in their product?
Salesforce Marketing Cloud Personalization supports these languages: English.
Q: What kind of support options does Salesforce Marketing Cloud Personalization offer?
Salesforce Marketing Cloud Personalization offers support via phone support and online.
Q: What other applications or services does Salesforce Marketing Cloud Personalization integrate with?
Salesforce Marketing Cloud Personalization integrates with: Adobe Real-Time CDP, Salesforce Agentforce, Desktop.com, Eloqua, Google Analytics, Hightouch, HubSpot Marketing Hub, Ketch, Adobe Marketo Engage, LinkedIn, NetSuite, Salesforce Marketing Cloud Account Engagement, Salesforce Agentforce Marketing, Salesforce, Constant Contact Lead Gen & CRM, and WordPress.
Q: What type of training does Salesforce Marketing Cloud Personalization provide?
Salesforce Marketing Cloud Personalization provides training in the form of documentation, live online, webinars, and in person.
Salesforce Marketing Cloud Personalization Product Features
AB Testing
Audience Targeting
Supported
Campaign Segmentation
Supported
Multivariate Testing
Supported
Split Testing
Supported
Visual Editor
Supported
Funnel Analysis
Not Supported
Heatmaps
Not Supported
Landing Pages / Web Forms
Not Supported
Statistical Relevance Analysis
Not Supported
Surveys
Not Supported
Test Scheduling
Not Supported
Personalization
A/B Testing
Supported
Campaign Segmentation
Supported
Experience Management
Supported
Recommendation Engine
Supported
Abandoned Cart Saver
Not Supported
Account Based Marketing
Not Supported
Behavioral Targeting
Not Supported
Content Analytics
Not Supported
Contextual Targeting
Not Supported
Customer Profiles
Not Supported
Website Personalization
Not Supported
