InBetter MarketingbyBianca Bass·Nov 30, 2021What Oliver Sacks Can Teach Marketers About StorytellingThe five lessons neurologist and author Oliver Sacks can teach us about communication, community-building and curiosity.A response icon3A response icon3
InThe Post-Grad Survival GuidebyBianca Bass·Jan 2, 2021The Freelancing Advice Everyone Should Know for 2021Practical advice on pitching, marketing yourself and setting boundaries for your most successful year yet.A response icon13A response icon13
InBetter MarketingbyBianca Bass·Nov 25, 2020Good marketing shouts, but great marketing listensThe best tone of voice is your customer’s tone of voiceA response icon3A response icon3
InThe StartupbyBianca Bass·Jul 30, 2020The Secret to Post-Pandemic Marketing Success? Brand TrustIf you make one investment in your brand for the rest of 2020, let it be this.A response icon1A response icon1
InThe StartupbyBianca Bass·Jun 15, 2020Dear Brands and Marketers, Be Inclusive or Be ForgottenThere’s power in the campaigns we craft and the copy we write. Let’s start using it for good.A response icon2A response icon2
InThe StartupbyBianca Bass·May 29, 2020The Ultimate Practical Guide to Building Your Personal BrandThere’s never been a better time to invest in your reputation. Here’s how.A response icon6A response icon6
InThe Post-Grad Survival GuidebyBianca Bass·Apr 12, 2020Why You Need to Do an Energy Inventory. Like, Right Now.Your energy is your greatest currency. Spend it wisely.A response icon3A response icon3
Bianca Bass·Apr 12, 2020Yes, You Should Reach Out to That Person. Today.Someone I grew up with died yesterday. I had no idea she wasn’t ok.A response icon2A response icon2
InThe Post-Grad Survival GuidebyBianca Bass·Apr 7, 2020When This Is Over, Who Do You Want to Be?Thoughts on hope and ditching societal expectations, because in the absence of certainty all we have is ourselves.A response icon3A response icon3
InThe StartupbyBianca Bass·Mar 29, 2020During COVID-19, It’s Okay to Help People and Still Make MoneyPeople are still paying Amazon. Give them more opportunities to pay you to help them.