Grey Sergeant·Nov 16, 2025Driving the Future of NHS Leadership: Communications for Advanced Foundation TrustsA deep dive into how communications, PR and leadership visibility can prepare NHS Trusts for Advanced Foundation Trust status and IHO
Grey Sergeant·Nov 5, 2025The Human Side of Healthcare PR: Why Patient Stories Build Stronger BrandsDiscover how ethical patient storytelling builds trust, credibility, and connection in healthcare PR and why it’s vital for brand strength
Grey Sergeant·Oct 23, 2025Speaking the Language of Journalists: Building Healthcare Credibility Through PRLearn how to speak the language of journalists and earn credible healthcare media coverage that builds trust and authority.
Grey Sergeant·Sep 20, 2025Building Public Confidence in Neighbourhood Health CentresHow I use storytelling, GP reputation management, and ICB comms strategy to position Neighbourhood Health Centres as a community benefit.
Grey Sergeant·Jul 23, 2025What’s your GP practice’s USP? Finding and communicating your value propositionWhat makes your GP practice stand out? Discover how to define and communicate your unique value to patients and your community.
Grey Sergeant·Jul 21, 2025Why reputation will be the new currency in General PracticeReputation will be the new currency for general practice. Here’s why GPs must lead with communications to thrive in the 10 Year NHS plan.
Grey Sergeant·Jul 20, 2025Why Wearable Tech is the missing link in the NHS’s shift from analogue to digitalWearables are key to NHS digital transformation — big tech, prevention, and PR can drive a healthcare revolution from analogue to digital.
Grey Sergeant·Jul 20, 2025Google reviews and patient ratings: Managing and leveraging your GP online reputationGoogle Reviews shape GP reputations. Learn how to manage feedback, build trust, and lead your community with confidence.
Grey Sergeant·Jul 17, 2025How to build a thought leadership profile as a local GPHow GPs can build thought leadership, align with the NHS 10-Year Plan & lead local care through Neighbourhood Health Services.
Grey Sergeant·Jul 15, 2025The GP Reputation Reset: Leading the NHS from the frontGPs must lead the NHS 10-Year Plan by using PR to rebuild trust, boost reputation, and become pillars of community healthcare.