Leo Burnett·Jul 31, 2018Brands Get Immersive for the ’GramHow brands are building online impressions by constructing made-for-Instagram selfie funhouses, writes Arc Associate Creative Director…A response icon1A response icon1
InThe LeoScopebyLeo Burnett·May 4, 2018The Unsexy Middle GroundLeo Burnett Chicago EVP, Head of Planning, Nic Chidiac discusses how agencies can find middle ground between hard data and human…
InThe LeoScopebyLeo Burnett·Feb 7, 2018Altering the Shopper Experience With ARHow brands are delighting, surprising and serving consumers throughout the retail experience, writes Arc Senior Art Director Glenn Madigan
InThe LeoScopebyLeo Burnett·Jan 31, 2018On Building a Successful StrategyLeo Burnett Chicago Strategy Director Ariel Tishgart shares her approach to crafting a plan that inspires award-winning creative work
In35 West WackerbyLeo Burnett·Jan 23, 2018Day in the Life: Scott SmithFilmmaker, writer, artist, mentor: Step inside the day of this Leo Burnett creative director
In35 West WackerbyLeo Burnett·Jan 17, 2018A Perfect Marriage of Creativity and DataAfter winning the top spot on 2017’s YouTube Ads Leaderboard, creative chief Britt Nolan says the video site’s huge audience is the real…
In35 West WackerbyLeo Burnett·Dec 27, 2017The Creative Essentials of Colleen Capola, Senior ProducerFamily, friends and fitness. These are the things that keep Colleen creative inside and outside the walls of 35 W. Wacker
In35 West WackerbyLeo Burnett·Dec 19, 2017Day in the Life: Michelle MahoneyCorporate social responsibility is just the tip of the iceberg for the agency’s vice president, director of community engagement
In35 West WackerbyLeo Burnett·Nov 27, 2017The Creative Essentials of Carlos Murad, Creative DirectorRun, relax and repeat. From actual marathons to marathon streaming sessions, these are the things that keep this creative director in peak…
In35 West WackerbyLeo Burnett·Nov 22, 2017Spanish Lottery, Leo Burnett Madrid Elevates Holiday Spirit With ‘Danielle’The 20-minute short film transcends expectations with an interstellar love story