PinnedInSolopreneur SlingshotbyMartin Messier·Sep 5, 2025The Anti-Opt-In ManifestoOn August 22, 2007, I rolled up the doors of Toca da Empada, the bakery I founded with my wife. Over the next 12 years, we sold more than…A response icon3A response icon3
PinnedInSolopreneur SlingshotbyMartin Messier·Jul 12, 2025Why I Stopped Asking for Emails (And Started Selling Like MrBeast)The lead magnet lieA response icon113A response icon113
PinnedMartin Messier·Jun 10, 2025Free Isn’t Worthless. It’s Priceless.Shows how generosity, not tactics, can quietly win real businessA response icon7A response icon7
PinnedMartin Messier·Jun 6, 2025My Daughter Explained To Me Why My Offer Wasn’t Selling and What to Do InsteadFixes the hidden value gap between what you think you’re selling and what buyers actually wantA response icon30A response icon30
PinnedInSolopreneur SlingshotbyMartin Messier·May 15, 2024If Your Marketing Is Flat, Stop Giving Value And Try Offering This InsteadHelps you switch to the type of content that attracts actionA response icon42A response icon42
Martin Messier·Sep 12This Is The Gospel Every Funnel Guru Preaches…Is it actually true?A response icon1A response icon1
Martin Messier·Sep 11Marketing Lessons From Visiting An Open HouseThe doorknob test every lead magnet failsA response icon7A response icon7
Martin Messier·Sep 10Your Lead Magnet Is Detaining Strangers At The BorderWhat really happens when you ask for an email address before showing your value?A response icon3A response icon3
Martin Messier·Sep 9The 1-Minute Subscriber Trust TestSomeone joined your email list this morning. How many trust points did you earn?A response icon1A response icon1
Martin Messier·Sep 9The Four Rules of Email Fight ClubYou think asking for an email address is easier than asking for money? Think again.A response icon1A response icon1