Alex Alleyne·3h agoLinkedIn Content Strategy for Founders: A One-Page PlanAsk most founders about their LinkedIn content strategy and you’ll hear one of two answers. “Post three times a week.” Or, “I just write…
Alex Alleyne·17h agoLinkedIn Authority for Founders: What It Is, How to Build ItMost founders know authority when they see it. It’s the person in your market whose name comes up when a buyer asks a colleague who really…
Alex Alleyne·1d agoFounder-Led Marketing for B2B: A 90-Day LinkedIn ScoreboardMost B2B founders already do some founder-led marketing without calling it that. They win a client because someone heard them speak, read…
Alex Alleyne·1d agoHow the LinkedIn Algorithm Works in 2026: 10 Claims CheckedAsk ten LinkedIn “experts” how the algorithm works and you’ll get ten confident answers. Post at 8am. Never use links. Use three hashtags…
Alex Alleyne·2d agoLinkedIn Lead Generation for B2B Founders: The Three Routes That Work in 2026Ask ten founders how they do LinkedIn lead generation and you’ll hear ten different things. Some mean posting. Some mean sending connection…
Alex Alleyne·2d agoLinkedIn’s New Post Performance Table: Which Numbers Founders Should Track for Sales CallsUntil this month, checking how your LinkedIn posts performed meant opening them one by one. Most founders didn’t bother, which is a shame…
Alex Alleyne·3d agoIs LinkedIn Ghostwriting Authentic? What LinkedIn SaysIt’s the objection founders raise most often when they think about outsourcing LinkedIn: if someone else writes it, isn’t that fake? Buyers…
Alex Alleyne·3d agoHow Often Should a Founder Post on LinkedIn? What LinkedIn and a 2 Million Post Study SayAsk ten LinkedIn experts how often a founder should post and you’ll get ten answers, from once a week to three times a day. Most of that…
Alex Alleyne·4d agoLinkedIn’s 95:5 Rule Explained for B2B FoundersThe rule comes from the LinkedIn B2B Institute and research by John Dawes of the Ehrenberg-Bass Institute, published in LinkedIn’s How B2B…
Alex Alleyne·4d agoLinkedIn Pulse Is Not Just Articles Any More: 7 Numbers From LinkedIn’s New Data Site for B2B…This is a founder’s guide to one new LinkedIn data source, LinkedIn Pulse (the renamed Economic Graph site), ranking the seven numbers from…
