PinnedAnton Antoniuk·Apr 10Brand personification: turning content into brand strengthStrong brand work delivers measurable long-term impact, influencing key metrics — from CPA and CTR to NPS and LTV — because brand sits at…
PinnedAnton Antoniuk·Feb 12Brand emotional navigationaligning brand and product touchpoints into one coherent journey
PinnedInWrike.DesignbyAnton Antoniuk·Oct 3, 2023Web Designer Skills MatrixHard SkillsA response icon2A response icon2
Anton Antoniuk·Jan 19How to estimate freelance designBeing able to estimate design work realistically has always helped me in my career — whether thanks to a rational mindset or an…
InWrike.DesignbyAnton Antoniuk·Dec 3, 2025Rethinking design in the AI ageWhile IT teams are busy building AI features, what’s happening to the design teams? Are we changing as fast as we’re changing reality? As…
InWrike.DesignbyAnton Antoniuk·Nov 27, 2025Wrike design vision: 7 future-proof skills a successful designer needs in the age of AIWhat’s the future of design roles in a world where AI is deeply embedded in every workflow? How do we stay valuable experts in a constantly…A response icon1A response icon1
InWrike.DesignbyAnton Antoniuk·Sep 1, 2025Wrike design team synchronization: Weekly planning, meetings, and ritualsIn our design team, we rarely praise our workflows — we simply live them. Good processes, like good design, don’t shout about themselves…A response icon1A response icon1
InWrike.DesignbyAnton Antoniuk·Aug 27, 2025Wrike brand refresh: What’s changing and why it mattersWrike is a progressive product and brand — we’re not in the habit of standing still. Our visual style is evolving. Not radically, but…
InWrike.DesignbyAnton Antoniuk·Oct 10, 2023Skills Matrix for DesignersSoft SkillsA response icon1A response icon1
