InMudcakebyErik Byrenius·Jul 13, 2022The Dark Side of Founder DNAIn May we were invited to hold a keynote at a foodtech startup conference, FoodHack Summit. They asked us if we could cover a topic that’s…A response icon2A response icon2
InMudcakebyErik Byrenius·May 20, 2022“Cracking” into the Chicken-Free Egg SpaceThe alternative protein industry is definitely having a moment: consumers all over the world are converting to animal-free proteins for…
InMudcakebyErik Byrenius·Apr 1, 202113 Corporates Responding to Consumers’ Climate ConcernsEvery week our inboxes and social media feeds fill up with exciting news and developments from high-impact foodtech startups tackling…
InMudcakebyErik Byrenius·Feb 25, 2021Where to Start Your Foodtech Startup — Part IIIRecently, we covered eight of the most interesting high-impact foodtech ecosystems globally, in the hope of helping any startups who may…
InMudcakebyErik Byrenius·Sep 25, 2020Fish(ish) Startup LandscapeTo us, and probably to the general public as well, the developments of fish-free fish products have been overshadowed but the buzz around…
InMudcakebyErik Byrenius·Jul 20, 2020Where to Start Your Foodtech Startup, Part IWhat are the pros and cons of starting a foodtech startup in Stockholm, Shanghai or New York?
InMudcakebyErik Byrenius·Jun 9, 2020Why I’m Investing in Foodtech“A chef, because I like big bellies,” I replied, proudly patting my stomach, when my mother asked me what I wanted to be when I grew up. I…A response icon1A response icon1
InNordic MakersbyErik Byrenius·May 21, 2017Why who, what and how eat awards for breakfastI don’t care about how many media articles your PR campaign has generated. I don’t care about the $335B global digital advertising market…
InNordic MakersbyErik Byrenius·May 8, 2017Strangling yourself with a cap tableAt Nordic Makers we see more and more startups going into their seed round with active founders already being heavily diluted. Owning as…A response icon2A response icon2
InNordic MakersbyErik Byrenius·Sep 14, 2016Our raison d’êtreWhy would someone start a startup fund in 2016? We aren’t starting a fund. We are starting Nordic Makers. Nordic Makers…A response icon3A response icon3