I began my career in social media and content writing in 2015, evolving into marketing strategy and, more recently, content architecture. I love designing operational roadmaps, funnel blueprints, studying market dynamics/trends, consumer behaviour, and authoring research content. Outside work, I enjoy road trips, mountain air, greenery, and natural light (over any filter). A loyal Manchester United fan since 2017 - committed to GGMU - despite the heartbreaks.

Music, cinema, painting, and poetry are my obsessive home base.

Music is my daily catalyst. I listen to all genres of music - language no bar - but nothing like Pink Floyd and Led Zeppelin. I have shine on you crazy diamond tattooed on my wrist, and curated 30+ playlists on Spotify. Rock (classic, metal, prog, alt, psyche) is a genre that heavily anchors my mood. If I could time travel, I would choose the late 60s. It was a period when music was undergoing a cultural and sonic revolution that defined identity, change, and expression for generations to come.

Cinema is another obsession, even shows and docuseries. Breaking Bad and Succession top my list. I love integrated narratives like Nolan's movies, genre bending ones like Tarantino's, and psycho-layered precision like Fincher's. I also prefer slow burners and symbolism in cinema. In a decade, I have scripted a dozen short films, with a few well-received on YouTube. Someday, I want to try my hand at directing.

In art, I am drawn to bold, unapologetic expressions. Andy Warhol and Roy Lichtenstein are my favourite artists. They were visionaries who turned pop culture into iconic visual language. When painting on canvas, I lean into vivid contrast, gradients, palette knife, unpolished textures, bold strokes, and abstract portrayal of energy, tone, and character.

Poetry has been a soul-cleansing affair since childhood. My 1st published content - a poem - appeared in the local newspaper when I was five. Also - scriptingwords.blogspot.com/ - has been my oldest digital poetry archive. Writing poems is an outlet for my thoughts, reflections, and experiences. Most of my poems are still tucked away in my journals. It is a way of making sense of what I cannot always say aloud.

“An artist feeds on his childhood his entire life” - I concur - still writing with the same wonder as a child. But now the medium is more layered, the questions deeper, and the intent more chaotic.