InThe Casper Tech Blog: Z++byElaine Lo·Aug 7, 2017Synthesizing UX research for an internal tool at Casper 😴 🛏 💤As a summer Digital Product Intern here at Casper, I’ve been focusing most of my cold-brew-on-tap-fueled work on improving the user…
Elaine Lo·Jun 21, 2016Usability Testing IRL (Reflection #8)Performing user testing has been extremely illuminating. All of the users I’ve tested so far have given me invaluable insights, and none of…
Elaine Lo·Jun 20, 2016Usability Testing (Reflection #7)Watching Steve Krug’s video on usability testing the Zipcar website was insightful as it showed the user’s difficulty calculating how much…
Elaine Lo·Jun 14, 2016MVP: Most Valuable Player? (Reflection #6)The idea of MVP, or Minimum Viable Product, really stuck out to me in this class. It’s what UX is all about: function. Use. Intuition. It’s…
Elaine Lo·Jun 13, 2016Sketching and Task Analysis (Reflection #5)Sketching! It’s easy. Anyone can do it. Gets the job done. We sketch wireframes to create low-fidelity models. The ladder metaphor comes to…
Elaine Lo·Jun 13, 2016Not Reinventing the Wheel (Reflection #4)Before taking this class, I hadn’t really thought about the business side of things in UX design. But now, it makes perfect sense to me…
Elaine Lo·Jun 13, 2016Personifying Personas (Reflection #3)Personas humanize raw data. They remind us that real humans with nuanced feelings, behaviors, and attitudes interact with whatever we are…
Elaine Lo·Jun 12, 2016User Centered Research (Reflection #2)It’s no surprise that the user comes first in UX. As I was going through our first exercise in class, designing a functional bag for…
Elaine Lo·Jun 2, 2016On the User Experience Umbrella (Reflection #1)When I first heard about UX, I thought, “Oh, designing what buttons look like and making apps look pretty. That’s cool.” Never mind user…