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Eslam Elsewedy

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Eslam Elsewedy

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Sep 7, 2025

Weaponizing Ads: How Governments Use Google Ads and Facebook Ads to Wage Propaganda Wars

In late 2024, the head of the UN’s Gaza aid agency made a disturbing discovery: when people searched for his organization on Google, the…

Eslam Elsewedy

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Oct 7

Synthetic Truth: How Marketing, Power, and AI Bend Reality

Why your AI assistant might not discover truth, it tallies who shouted the loudest.

Synthetic Truth: How Marketing, Power, and AI Bend Reality

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The Crawl Space Blog | SEO | AEO

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Eslam Elsewedy

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Jun 25

The Monetisation Problem Nobody Wants to Talk About: How AI Search Makes Money (and Who Gets Left…

There’s a question sitting beneath every conversation about AI search, one that gets far less attention than it deserves given how…

The Monetisation Problem Nobody Wants to Talk About: How AI Search Makes Money (and Who Gets Left…

Eslam Elsewedy

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Apr 24

Why Answer Engine Optimisation (AEO) Feels So Chaotic (It’s Not You, It’s BANI)

Something feels off in search marketing …..and it’s not just the numbers.

Why Answer Engine Optimisation (AEO) Feels So Chaotic (It’s Not You, It’s BANI)

Eslam Elsewedy

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Jan 21

Search at the Periphery: Why the Biggest Risks and Opportunities in Search Marketing No Longer Live…

On the train back to London from Exeter, a city set within one of England’s most naturally beautiful regions, returning from a University…

Eslam Elsewedy

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Sep 14, 2025

What If AI Stopped Changing Everything? Imagining the Next “AI Winter”.

After the AI Gold Rush: Imagining the Boom Going Bust

What If AI Stopped Changing Everything? Imagining the Next “AI Winter”.

Eslam Elsewedy

·

Dec 19, 2024

The Coming Wave: How Technology Will Reshape Our World

This article is inspired by my reading of The Coming Wave by Mustafa Suleyman — a thought-provoking exploration of how artificial…

Eslam Elsewedy

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Dec 19, 2024

الموجة القادمة: قراءة في مستقبل التكنولوجيا والذكاء الإصطناعي

في عصر تتسارع فيه الابتكارات التكنولوجية بمعدل غير مسبوق، يأتي كتاب الموجة القادمة لمصطفى سليمان كمنارة فكرية تسلط الضوء على القوى الكبرى…

Eslam Elsewedy

Eslam Elsewedy

Eslam Elsewedy, Senior Marketing Manager at Amazon. Passionate about technology, marketing, history, and sharing insights from what I read.

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