Ghaith Albaaj·Apr 28Snowflake Cortex Code “CoCo” vs Portable Context ArchitectureA case study in regulated Snowflake delivery
Ghaith Albaaj·Nov 18, 2025Every CPG leader says the same thing in different words: “We aren’t flying blind.Teams are fast. Data is available. But everyone operates on a different copy of reality.
Ghaith Albaaj·Nov 16, 2025Customer 360 on SnowflakeWhen a company says “We want a Customer 360 on Snowflake”, I usually reframe it into 5 building blocks. It keeps everybody honest and stops…
Ghaith Albaaj·Oct 10, 2025Databricks vs. Snowflake: The Data Lakehouse Reality CheckThe modern data platform debate is no longer about warehouses vs. lakes. It’s about who truly owns the Lakehouse story.