Beatrix Holland·Aug 22, 201710 commandments for working client-sideMoving across to working client-side? Congratulations! Here’s what you need to know to make a smooth transition.
Beatrix Holland·Jun 29, 2016Is your audience being served?I hear a lot of presentations where huge numbers of ‘impressions’ are bandied about and I often have a hard time understanding what they…
Beatrix Holland·May 4, 2015The Price of Snake OilWhen people like Belle Gibson are peddling their wares, who are they actually hurting?
InSocial ScreeningbyBeatrix Holland·Jan 12, 2015Dispatches from the Popcorn FrontlineWhat I learned about movie marketing from working in cinemas.
Beatrix Holland·Nov 11, 2014Creating Audible CommunitiesA particular challenge when you’re building a community is what you decide to do when that community starts talking back. Until this time…
InSocial ScreeningbyBeatrix Holland·Jul 23, 2013Everything You Ever Wanted to Know About Crowdfunding, But Were Afraid to Ask Veronica Mars
InI. M. H. O.byBeatrix Holland·Jun 28, 2013Film, Social Media & The FutureWhy You Need to Get Better at Sharing
