Helen Jackson·Sep 25, 2017The dos and don’ts of guest bloggingGuest blogging is an element of content marketing and, regardless of your industry, it can help you expand your audience whilst…A response icon1A response icon1
Helen Jackson·Aug 16, 2017Why you shouldn’t spend money on marketing in month one of your businessAfter reading the title, the first thing you’re probably thinking is ‘if I don’t spend money marketing my new business, how will anyone…
Helen Jackson·Jul 14, 20176 things you should remove from your offer landing page immediatelyYou’ve built a landing page to gather information from the user that is useful for your marketing purposes such as first names and email…
Helen Jackson·May 17, 2017How to build a Twitter profile to be reckoned with (in 3 steps!)You can’t just expect to tweet your way to victory, waiting for a flock of relevant followers to come your way — it takes more than that.
Helen Jackson·Apr 11, 201733 of the best FREE marketing tools for the small business ownerWhether you’re a sole trader or part of a small business without a dedicated marketing team, completing even the most straightforward tasks…
Helen Jackson·Apr 3, 2017How to build a business blog that performsBlogging brings with it so many benefits.
Helen Jackson·Feb 24, 2017Failing to hit the mark with your content? Try these 8 content marketing tipsAhhh content marketing. Sometimes I think people just get fed up with hearing about it. Is it because they’re frustrated? Is it too much…
Helen Jackson·Jan 30, 2017How the mobile-friendly algorithm update helped PPC campaigns fly in 2016My colleagues Miriam and Agnes researched and put together the following benchmark report. I thought I’d share it as I found it a very…
Helen Jackson·Nov 22, 2016How to dominate 2017: Eye-opening digital marketing prediction from 11 digital expertsEveryone wants to know what’s next in digital marketing, and this year is no different. So, what’s the next big thing? Where should you be…
Helen Jackson·Nov 17, 2016A step-by-step guide to building your own buyer personasThe great thing about buyer personas is, they aren’t something only a handful of businesses benefit from - they can work for every…A response icon1A response icon1