Medium

Irina Tsumareva — Digital Consulting

Irina Tsumareva — Digital Consulting

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Jul 24, 2023

[Video] How demand generation for startups works. TravelPerk case

***

Irina Tsumareva — Digital Consulting

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Jul 20, 2023

[Video] How demand generation for startups works. Factorial case

I live in Barcelona which is home to many startups.

Irina Tsumareva — Digital Consulting

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Mar 10, 2020

Why Don’t Software Enterprises Get Their Clients Online?

Recently I talked with a 40-year-old woman who had her breast removed because of cancer.

Why Don’t Software Enterprises Get Their Clients Online?

Irina Tsumareva — Digital Consulting

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May 14, 2019

Will Google Ban Blockchain?

It seems that blockchain will soon join the list of prohibited content in Google. Keeping a company with medicine, casino, and porn.

Will Google Ban Blockchain?

Irina Tsumareva — Digital Consulting

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Dec 12, 2017

Is $140 a Reasonable Price for Buying an “Internet Keyword?” (Don’t Fall For This Scam!)

Look what email hit my inbox the other day.

Is $140 a Reasonable Price for Buying an “Internet Keyword?” (Don’t Fall For This Scam!)

Irina Tsumareva — Digital Consulting

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Oct 4, 2017

How Teams (Including Ours) Miss Deadlines While Staying Busy All The Time

This story could have happened to any team - development, marketing, sales, etc. of any size. At Kraftblick, it happened to our content…

How Teams (Including Ours) Miss Deadlines While Staying Busy All The Time

Irina Tsumareva — Digital Consulting

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Oct 1, 2017

How Scammers Break Into Your AdWords Accounts With The Help of AdWords Ads

Google AdWords advertisers, ALARM!

How Scammers Break Into Your AdWords Accounts With The Help of AdWords Ads

In

HackerNoon.com

by

Irina Tsumareva — Digital Consulting

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Aug 8, 2017

Behind The Scenes of Software Marketing: Guarantees, Math, and Educated Guess

Quite recently our Kraftblick team got an email from one CEO asking “how we can help them in the “promotion part.”

Behind The Scenes of Software Marketing: Guarantees, Math, and Educated Guess

In

ART + marketing

by

Irina Tsumareva — Digital Consulting

·

Dec 7, 2016

I Am Finally Ready To Reveal This Particular Skeleton in My Closet

I was once jokingly talking to my husband when we were dining: “Look, a lot of marketers teach people how to grow the subscriber base…

I Am Finally Ready To Reveal This Particular Skeleton in My Closet

Irina Tsumareva — Digital Consulting

·

Nov 29, 2016

3 Little-Known Reasons Why Achieving True Success Really Is That Hard

Remember those lists with success mantra you often spot in Forbes, Inc, and Entrepreneur? You know, something like The 7 Habits You Need to…

3 Little-Known Reasons Why Achieving True Success Really Is That Hard

Irina Tsumareva — Digital Consulting

Irina Tsumareva — Digital Consulting

Co-founder @ Kraftblick | Marketing Strategy & Implementation for Midsize and Enterprise Software https://kraftblick.com/

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