Medium

Jon Leland

Jon Leland

·

Aug 5, 2022

How Did Courageous, Body Positivity TikTok Song Go Viral & Become a Hit?

Video Mojo doesn’t happen by accident. It combines creative chutzpah, human connection, and perseverance.

two screen shots from “Victoria’s Secret” the viral Jax video with song lyric, “I know Victoria’s Secret: She’s an old man who lives in Ohio.”

Jon Leland

·

Aug 27, 2020

[RANT] HOW SOCIAL MEDIA PLAYFULNESS LEADS TO MEANINGFUL CONNECTIONS

Social media often gets a bad rap, and it often deserves it.

[RANT] HOW SOCIAL MEDIA PLAYFULNESS LEADS TO MEANINGFUL CONNECTIONS

Jon Leland

·

Aug 16, 2019

Why “SEO” is So “Yesterday” For Small Business Online Marketing

This week’s Digital Marketing Power Briefing video (below) is about an online marketing subject that is widely misunderstood, SEO. In my…

Why “SEO” is So “Yesterday” For Small Business Online Marketing

Jon Leland

·

Aug 2, 2019

Video Post: How to Do Lead Generation that is Fun and Meaningful, Not Spammy or Sleazy

Spammy, sleazy online marketers have given “lead generation” a bad name. But it doesn’t have to be that way!

Video Post: How to Do Lead Generation that is Fun and Meaningful, Not Spammy or Sleazy

Jon Leland

·

Apr 8, 2019

5 Reasons NOT to Hire an In-House Digital Marketing Manager

The need to create an effective, engaging and profitable online presence can present serious challenges, and many organizations struggle…

5 Reasons NOT to Hire an In-House Digital Marketing Manager

Jon Leland

·

Mar 26, 2019

The Revolutionary Resonances of Dancing Bear

The first public use of my new name was broadcast loud and clear from the rock festival’s booming PA.

The Revolutionary Resonances of Dancing Bear

Jon Leland

·

Feb 7, 2019

Video: 3 Key Online Marketing Insights for 2019

EDITED VIDEO TRANSCRIPT

Video: 3 Key Online Marketing Insights for 2019

Jon Leland

·

Oct 31, 2018

How to Create Authentic Connections: Video Production Insights for Website Videos

Anyone doing online marketing faces the challenge of how to engage and inform visitors, while also communicating clearly enough that…

How to Create Authentic Connections: Video Production Insights for Website Videos

Jon Leland

·

Sep 14, 2017

Email Marketing Beyond Newsletters — Conversations & Conversions

Sad, but true: Email marketing is more complicated than most people think it is.

Email Marketing Beyond Newsletters — Conversations & Conversions

Jon Leland

·

Aug 1, 2016

What!? Creating Effective Social Media Marketing is Like Learning to Meditate.

Only if we approach marketing as a “practice” will it produce the kind of meaningful content that earns attention.

What!? Creating Effective Social Media Marketing is Like Learning to Meditate.

Jon Leland

Jon Leland

Online Marketing Mentor & Strategist, Video producer/director, Educational Warrior (author/speaker), meditator/yogi, golfer, grandpa, very decent human.

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