Marco Del Valle·Apr 1, 2020Your Pitch Needs More Drag: Lessons on Presentation from Drag QueensImagine your standard, run-of-the-mill client pitch. But this time imagine that you’re pitching in the dark, with 8-inch heels instead of…
Marco Del Valle·Mar 1, 2020Your Workshop Needs More DragonsWhat talking to from Dungeons & Dragons Masters taught me about running better workshops.
Marco Del Valle·Jan 31, 2020Your Strategy Needs More DebateWhat 30 days of interviewing the world’s best debaters taught me about being a better strategist.A response icon2A response icon2
Marco Del Valle·Sep 30, 2019I posted an insight every day for 30 days. Here’s what I learned.Insights. They’re one of the first Big Things we learn as planners. And being planners (and thus massive overthinkers), we tend to talk…A response icon1A response icon1
Marco Del Valle·Feb 10, 2019The Art in AdvertisingOn a cold winter’s day in Florence, I pushed through a crowd to see the famous statue of David. And I immediately wanted to punch it in the…A response icon4A response icon4
Marco Del Valle·Sep 24, 2018The Rise of Self-Aware AdvertisingThey say two things in life are certain: death, and people asking you for money. It’s something we face every day — people on the street…A response icon1A response icon1
Marco Del Valle·Aug 30, 2018Your Consumer is an OctopusFor a very long time, scientists underestimated the intelligence of the octopus. When research studied them in labs, the animals always…A response icon1A response icon1
Marco Del Valle·Aug 6, 2018Up the Ladder — Three ways to make your brand seem more premiumThe world is a jungle, and nowhere is it clearer than in the shopping centres of Manila. They’re big, chaotic, festive places. But walk…
Marco Del Valle·Jul 13, 2018Invasion of the Rainbow Brands — 3 Common Pitfalls of Pride CampaignsThis year, Pride Month is under invasion. Now, that’s not normally cause for alarm — Pride is by its nature a social invasion, a rebellion…
Marco Del Valle·Jul 1, 2018Shantay You Slay: Lessons on Marketing from RuPaul’s Drag RaceIt’s a good decade to be a drag queen in America. Last weekend, four of America’s top drag queens went head to head in the finale of…